How have the festival organizers managed to keep prices down without caving to corporate sponsorship? “It’s really easy: we don’t make any money,” writes coordinator Sarah Cordingley in an e-mail to BeatRoute. With any profits going to the performers, the organizers make the festival possible by calling in favours. “We beg people for deals for printing, we get people to donate their skills as designers, artists, button-makers, website builders, sound people, door people,” explains Cordingly.